Friday, October 19, 2012
Our environmental mission and focus
Our environmental focus areas are on our impact on the atmosphere, our shared natural resources, and the biodiversity of our planet:
Atmosphere: To continually reduce emissions of greenhouse gases, including CO2 from our products’ complete life cycle.
Natural Resources: To continually improve natural resource conservation through operational improvements and product design.
Biodiversity: To contribute to biodiversity through habitat enhancement, and through environmental education and research.
As of June 2011, we have set the following goals for these focus areas:
Atmosphere: We have established a global goal of 35% reduction in CO2 per sales from the company’s total operations (raw material and component procurement, manufacturing and logistics) and also its products’ “after-use”
Atmosphere: We are pursuing a challenging goal to improve tire rolling efficiency by 25%, resulting in less fuel use and CO2 emissions from driving, while also extending the life of its tires
Natural Resources: Continual improvement of waste generation and recycling, toward 100% beneficial reuse, and also reducing product weight per service unit while maintaining or improving products’ quality and safety
Biodiversity: to engage in our communities, educating and promoting biodiversity enhancement, while improving wildlife habitat on our own lands
In This Section:
Environmental Mission Statement
CEO Environmental Statement
Environmental Goals & Progress
History & Heritage
The Bridgestone Essence
Our Environmental Mission
To help ensure a healthy environment for current and future generations.
Muscle Car Performance and Transportation Services
Muscle Car Perfomance Consulting and Transportation Services
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